10 Places to Find Online Businesses for Sale in 2025

Thinking about buying an established online business instead of starting from scratch? It’s actually a smart way to fast-track your journey into entrepreneurship.

The online marketplace in 2025 offers plenty of opportunities, whether you’re interested in a modest content site or looking at 8-figure ecommerce companies; whatever your goals and budget, there’s likely a business that fits your needs.

I’ve identified 10 trusted platforms that consistently deliver value for buyers. Each has strengths and specialties, so let me show you which might suit your needs.

1. Empire Flippers

Price range: $50,000 – $10M+

Types of businesses: Ecommerce (FBA & Shopify), content sites, agencies, KDP, SaaS, YouTube channels

Buyer support: Full-service support from escrow through migration

Due diligence: Extensive verification of traffic and revenue

Empire Flippers is what I’d call the gold standard in this space, as the world’s largest curated marketplace for online businesses. They handle businesses from $50,000 to over $10M and are especially good with ecommerce (FBA, Shopify) and content sites. What really sets them apart is their thorough vetting – they verify everything from traffic to revenue before listing. Yes, their fees are higher, but you get what you pay for: detailed documentation and solid support throughout the buying process.

2. DealSlide

Price range: $1,000 – $10M+

Types of businesses: All business models across 24+ brokers and marketplaces

Buyer support: Aggregation platform with saved searches and notifications

Due diligence: Self-service (links to original listings on other platforms)

3. Acquire.com

Price range: $1,000 – $10M+

Types of businesses: SaaS, ecommerce, agencies, apps, content sites

Buyer support: LOI builder and escrow services

Due diligence: Minimal to moderate verification

If you’re looking at tech startups or SaaS companies, Acquire.com is your go-to platform. They focus heavily on these types of businesses, typically ranging from $1,000 to over $10M. While they are best known for SaaS, there are an increasing number of other online businesses for sale here. Acquire.com’s listings provide detailed metrics about monthly recurring revenue and churn – exactly what tech investors need to know.

4. Flippa

Price range: $100 – $10M+

Types of businesses: Wide variety of digital assets and online businesses

Buyer support: Basic platform tools, self-service model

Due diligence: Valuation tools provided, self-conducted verification required

For first-time buyers or those with smaller budgets, I often recommend Flippa. You can find listings from $1,000 to $250,000, and many over $1m, too, making it the most accessible platform. While you’ll need to do more due diligence, their valuation tools are excellent for understanding traffic and revenue data. Just be prepared to do more verification work or pay additional fees for Flippa’s help.

5. Quiet Light

Price range: $100,000 – $15M+

Types of businesses: Established ecommerce and content businesses

Buyer support: Advisor-led support from experienced business owners

Due diligence: Thorough market analysis and financial verifications

Quiet Light is fantastic if you’re looking at established ecommerce or content businesses. Their price range is $100,000 to $15M+, and what’s really cool is that their advisors have all built and sold their own online businesses. They know their stuff, and it shows in their 87% closing rate. Their market analysis and financial verifications are incredibly thorough.

6. Website Closers

Price range: $250,000 – $20M+

Types of businesses: Mid-market ecommerce businesses, specializing in complex and international operations

Buyer support: Comprehensive broker-led support throughout process

Due diligence: Thorough seller/business due diligence before listing

Website Closers specializes in mid-market ecommerce businesses ($250,000 to $20M+). They’re particularly good with complex deals involving multiple channels or international operations. If you need hand-holding through the process, their broker-led model provides comprehensive support from start to finish.

7. BizBuySell

Price range: $5,000 – $5M+

Types of businesses: Both online and offline businesses

Buyer support: Basic platform tools for business valuation

Due diligence: Less verification than premium platforms

BizBuySell is interesting because they list both online and offline businesses, with prices from $5,000 to $5M+. While they do less verification than the premium platforms, their tools for business valuation are quite useful. It’s a good option if you’re open to both digital and traditional businesses.

8. FE International

Price range: $100,000 – $20M+

Types of businesses: SaaS and tech companies

Buyer support: White-glove buyer support from start to finish

Due diligence: Incredibly thorough vetting process

FE International is one of the heavy hitters in the online business space, focusing on deals from $100,000 to $20M+. They’re especially strong with SaaS and tech companies. Their vetting process is incredibly thorough, and while their 90-120 day sales cycle is longer than some, their 94% success rate makes them a top choice for serious deals.

9. Business Exits

Price range: $500,000 – $25M+

Types of businesses: Complex tech companies and mature digital businesses

Buyer support: Support from helping find qualified businesses to due diligence and migration

Due diligence: Detailed due diligence, listing only a few businesses

Business Exits focuses on larger deals, typically $500,000 to $25M+, and they’re particularly good with complex tech companies and mature digital businesses. Their sales cycle is longer at 120-180 days, but that’s because they’re thorough. They’re a solid choice if you’re looking at bigger, more complicated acquisitions.

10. Motion Invest

Price range: $5,000 – $250,000

Types of businesses: Smaller content sites, affiliate and display ad revenue sites

Buyer support: Streamlined buying process

Due diligence: Less extensive vetting than premium brokers

Motion Invest is great for smaller content sites, typically in the $5,000 to $250,000 range. They’re particularly good with affiliate and display ad revenue sites. Their big advantage is speed – they can often close deals within 2-4 weeks. While they don’t offer the same extensive vetting as premium brokers, they make buying simple content sites pretty straightforward.

How to choose the right place to buy an online business

Let me walk you through the key factors to consider when selecting a marketplace. Think of it like choosing the right real estate agent – you want someone who matches your needs, budget, and experience level.

If you’re new to this, I’d recommend starting with platforms that offer strong support

Empire Flippers is great for this – they do extensive due diligence and help with transitions, though their minimum investment is higher. If you’re looking for something smaller, Flippa works well for first-time buyers, but you’ll need to do more verification yourself.

Your budget really narrows things down

If you’re working with a few thousand dollars, check out Flippa. For larger acquisitions, you’ll want to look at Empire Flippers or Quiet Light. Just remember to keep some cash aside for due diligence and working capital.

The type of business you want matters too

Think of it like choosing a specialist doctor – each marketplace has its strengths. Want a SaaS company? Head to Acquire.com. Looking for ecommerce? Website Closers is your best bet. For content sites, Empire Flippers has an amazing track record.

The amount of verification you want is important

It’s like choosing between a certified pre-owned car and buying from a private seller. Premium platforms like Empire Flippers and Quiet Light do thorough verifications but charge more. BizBuySell requires more work on your end but gives you more room to negotiate.

Finally, consider how much hand-holding you need

If you want lots of guidance, go with broker platforms like Quiet Light or Website Closers. If you’re comfortable handling things independently, direct marketplaces like Flippa  will save you money and give you more flexibility.

Remember, there’s no perfect platform – it’s about finding the right fit for your specific situation and goals.

Frequently asked questions about buying an online business

How much money do I need to buy an online business?

The range is quite wide, honestly. You can find small websites on Flippa for just a few thousand dollars, while established businesses on Empire Flippers or Quiet Light start around $100,000+. Remember to factor in extra costs beyond the purchase price – you’ll need money for due diligence, transition support, and working capital to keep the business running smoothly.

Do I need technical expertise to run an online business?

It really depends on the type of business you’re buying. Content sites and dropshipping businesses need minimal tech knowledge, while SaaS companies require significant development expertise. Don’t worry too much though – many sellers offer training during handover, and you can always hire technical staff or contractors if needed. The key is knowing what skills you’ll need before buying.

Should I use a broker or buy directly from a marketplace?

For deals over $100,000, I’d recommend working with a broker, especially if you’re new to buying businesses. Brokers provide valuable guidance and protection, though they charge higher fees. If you’re experienced or looking at smaller deals, direct marketplaces like Flippa can work well. Empire Flippers offers a nice middle ground with their hybrid model.

How do different marketplaces protect buyers from fraud?

Premium platforms like Empire Flippers and Quiet Light do extensive verification, including traffic analysis and financial audits. They’ll hold funds in escrow and offer mediation if needed. More budget-friendly platforms like Flippa provide basic verification tools but leave most of the due diligence to you. The more protection you want, the more you’ll typically pay in platform fees.

What should I look for during due diligence?

Focus on the key areas that really matter: verify revenue sources, examine financial statements, understand the business model, and assess operational requirements. Pay special attention to traffic analytics, profit and loss statements, supplier relationships, and customer data. Most good marketplaces provide helpful due diligence checklists to guide you through the process.

What are the most common risks when buying an online business?

Watch out for businesses that rely too heavily on single traffic sources or a few key customers – that’s always risky. Other red flags include complex operations that are hard to maintain, rapid market changes, and incomplete documentation. The good news is that using reputable marketplaces with solid vetting processes helps minimize these risks.

How are online businesses typically valued?

Most online businesses sell for about 20-50 times their monthly net profit, but it varies based on several factors. Age, growth rate, traffic sources, and operational complexity all play a role. SaaS businesses usually command higher multiples than content or ecommerce sites. Each marketplace might use slightly different methods to calculate final valuations.

How long does the buying process typically take?

Small deals on Flippa can wrap up in just a few weeks, while larger acquisitions through brokers typically take 2-3 months. The whole process includes initial inquiry, due diligence, negotiations, legal review, and transition planning. Complex deals might take longer, but don’t worry – a thorough process is actually in your best interest.

Can I finance the purchase of an online business?

Yes, you’ve got several options! Traditional bank loans are possible, especially for established businesses. Many sellers offer financing themselves, or you could bring in investors as partners. The key is having a solid plan for how you’ll grow the business to handle any debt payments. Some marketplaces can even connect you with specialized lenders.

What should I expect during the transition period?

Typically, you’re looking at 30-90 days where the seller helps transfer everything over. They’ll train you on operations, introduce key contacts, and share all necessary documentation. Premium marketplaces often use earnouts or holdbacks to ensure a smooth transition. Some sellers even offer extended consulting if you need extra support.

How do I handle the technical transfer of an online business?

The technical handover usually involves transferring domains, hosting accounts, social media profiles, and other digital assets. Most good marketplaces provide a checklist and can help coordinate the process. Take your time here – it’s crucial to ensure everything transfers correctly and you maintain access to all important accounts and data.

Can I buy an online business from another country?

Absolutely! Just be prepared for some extra complexity with legal systems, taxes, and payments. Platforms like BizBuySell have many international deals, and even Empire Flippers handles global transactions. The key is working with marketplaces that offer international transaction support and can recommend local experts when needed.