10 Best Places to Sell Your Shopify Store in 2025

Ready to sell your Shopify store but not sure where to start?

Whether you’ve built a successful e-commerce business that’s caught the attention of potential buyers or you’re looking to cash out and move on to your next venture, finding the right platform to sell your store is crucial for maximizing its value.

In 2025, there are more options than ever for Shopify store owners looking to exit. From specialized e-commerce brokers to online marketplaces, each platform offers unique advantages depending on your store’s size, revenue, and selling timeline. 

From $100K sales to multi-million dollar acquisitions, here are the most reliable platforms for selling your Shopify store in 2025.

1. Empire Flippers

a screenshot of the Empire Flippers homepage

Founded: 2011.

Best for: Established and profitable stores between $100,000 – $10+ million.

Total sold: $520+ million, 2,400+ businesses sold.

Success fee: Stacked commission structure ranging from 15% under $700,000, 8% between $700,000–$5 million, and 2.5% over $5 million (commission calculator).

Vetting process: Strict multi-stage review of business operations and finances.

Buyers: Vetted pool of qualified buyers with over $12.5 billion in verified liquidity, including e-commerce aggregators, private investors, and entrepreneurs.

Support: Comprehensive end-to-end seller support from valuation to close.

Topping our list is Empire Flippers, a curated marketplace for buying and selling online businesses. While they handle all types of e-commerce, Shopify stores make up an increasing portion of their listings. Empire Flippers operates as a hybrid marketplace brokerage with a strict vetting process—no scams or gimmicks here. They maintain a large pool of qualified buyers and provide comprehensive seller support, handling the entire selling process, from valuation to closing and migration.

Not sure what your Shopify store is worth? Empire Flippers offers a free valuation calculator that can give you a quick estimate of your Shopify store’s value.

 

2. Ecomswap

Founded: 2023

Best for: DTC and Shopify brands between $100,000 and $10M+

Total sold: 100+ e-commerce brands

Success fee: No upfront listing fees; success-based commission

Vetting process: All buyers and sellers are verified

Buyers: Private investors, family offices, and strategic acquirers with $500K–$50M+ in capital

Support: Full guidance from valuation to closing

Ecomswap is a fast-growing marketplace for buying and selling established Shopify and DTC brands. It connects verified sellers with a private network of serious, well-funded buyers, helping founders close deals quickly and confidentially. With a dedicated M&A team, performance-based fees, and full-service support throughout the process, Ecomswap offers a modern, streamlined alternative to traditional e-commerce brokers.

3. Quiet Light

a screenshot of the Quiet Light homepage

Founded: 2007.

Best for: Founder-operated stores between $500,000 to $20 million.

Total sold: $500+ million, and over 750 businesses sold.

Success fee: No listing fee. Success fees are undisclosed but are likely tiered based on the final sale price.

Vetting process: Detailed vetting process with strict controls on which businesses are listed.

Buyers: Vetted pool of buyers, including founders and firms (undisclosed number) with billions in liquidity.

Support: Each seller is assigned a dedicated business advisor to manage the entire sales process from valuation to closing.

Quiet Light is a well-established broker specializing in selling online businesses since 2007. Led by former entrepreneurs who’ve sold their own ventures, they focus on detailed valuations and a refined sales process. Their “relentless honesty” approach and extensive market data help maximize exit values, with 85% of listings selling within 90 days. Each seller gets a dedicated advisor who guides them through the entire process, from the valuation to closing.

4. Website Closers

a screenshot of the Website Closers homepage

Founded: 1998.

Best for: Medium to large branded e-commerce operations.

Total sold: Over $2.2 billion with over 2,300 businesses sold.

Success fee: No upfront listing fee. Success fees are undisclosed but likely below 10%, depending on the sale size.

Vetting process: Thorough vetting process looking for profitable and established e-commerce businesses that meet internal standards.

Buyers: Network of more than 1.3 million vetted buyers looking to acquire profitable stores.

Support: Dedicated seller support from a professional team of M&A advisors.

If you’re looking for a service that does exactly what it says it will—close the deal—you’ve come to the right place. With over two decades of experience selling online businesses, Website Closers understands how to attract the right buyers and make the selling process easy. They have helped large international 9-figure brands sell, as well as smaller 6-figure businesses, so no matter what size your Shopify store is, you’re in good hands with Website Closers.

5. Flippa

a screenshot of the Flippa homepage

Founded: 2009.

Best for: Small stores looking for a quick exit.

Total sold: 450,000+ businesses sold and 12,000+ deals closed annually.

Success fee: A $29 flat fee for 60-day listings with a 10% success fee (for businesses under $10,000), or $1,499 every 6 months with a 3% success fee (for listings over $50 million)

Vetting process: Minimal seller vetting depending on business size and complexity.

Buyers: Large and diverse buyer pool with over $73 billion in active buyer liquidity. 40,000+ weekly active buyers, 17,000+ new buyers monthly, and over $73 billion in active buyer liquidity.

Support: Basic seller support provided. Additional support tiers are available for certain listing packages.

Flippa is the world’s largest online marketplace for buying and selling online businesses, including many Shopify stores. It’s easy to sign up and requires little vetting. As a large marketplace, many buyers are looking for Shopify stores, but there is also a lot of competition and lower buyer trust than curated marketplaces. Still, Flippa is a great platform, especially if you pay for extra services to help your listing stand out to legitimate buyers.

6. Acquire.com

a screenshot of the Acquire.com homepage

Founded: 2020.

Best for: Small tech-savvy Shopify stores.

Total sold: $500+ million total sales volume, with over 2,000 businesses sold.

Success fee: Listing fees range from $25 per month for businesses under $250,000 with an 8% closing fee, to $100 per month for asking prices over $1 million with a 6% closing fee (seller pricing).

Vetting process: Minimal to moderate vetting process, depending on the specific business.

Buyers: Pool of 500,000+ tech-savvy entrepreneurs and investors, with over $2 billion in verified liquidity.

Support: Self-service model for direct seller-to-buyer transactions, with expert M&A guidance available for businesses generating over $100,000 in revenue.

Despite Acquire.com being well-known for its focus on SaaS, many e-commerce businesses, including Shopify stores, are regularly listed for sale. While the platform doesn’t provide the same white-glove service that other brokerages offer, it does provide an easy-to-use interface for buyers to browse and discover your listing. And if you need extra help and have a business with over $100,000 in revenue, you can get M&A support from their team to maximize your chances of a successful sale.

7. Ecommerce Brokers

a screenshot of the Ecommerce Brokers homepage

Founded: 2012.

Best for: Profitable and stable e-commerce stores ranging from $200,000 to $50 million.

Total sold: Undisclosed, but likely over $50 or even $100 million in total sales.

Success fee: Undisclosed but likely free to list with a tiered percentage of the final close price, potentially between 2% and 10%, depending on the sale price.

Vetting process: Thorough vetting process, with strict criteria of which businesses are listed for sale.

Buyers: Ranging from first-time entrepreneurs to private equity investors.

Support: Comprehensive seller support, including valuation services, ongoing consultation, and migration support.

Ecommerce Brokers is an experienced online business brokerage with well over a decade of online M&A experience, primarily selling e-commerce brands, many of which are Shopify stores. The team prides itself on its relationship-focused approach – maintaining strong connections with buyers and sellers, often seeing sellers become buyers and vice versa. They offer a streamlined sales process, a high close rate, and comprehensive support throughout the transaction.

8. FE International

a screenshot of the FE International homepage

Founded: 2010.

Best for: Medium to large e-commerce businesses with M&A support.

Total sold: 1,500+ closed sales with a total sales volume of over $50 billion.

Success fee: No listing fees, with varying success fees depending on the sale price.

Vetting process: Detailed vetting process, accepting only a small number of businesses that meet specific criteria.

Buyers: Approved pool of 80,000+ pre-qualified and vetted tech investors, from individuals to private equity firms.

Support: Dedicated M&A support for all sellers from an in-house team of CPAs and CFAs that prepare business financials and provide end-to-end guidance.

FE International is a premium M&A advisor with a solid track record of selling Shopify and e-commerce businesses. They have an in-house team that helps with everything from the initial preparation of financials to creating professional marketing materials. If you’re selling a larger, more complex e-commerce operation that uses Shopify as the main platform or one of several, FE International might be a good choice for the level of attention and care they provide for sellers.

9. Business Exits

a screenshot of the Business Exits homepage

Founded: 2013.

Best for: Medium to larger stores with $2 million to $60 million in revenue.

Total sold: $500m+ total sales volume.

Success fee: No upfront costs; success fee paid only upon sale completion (exact percentage varies).

Vetting process: Basic vetting and valuation are provided, followed by detailed buyer due diligence after an offer is accepted.

Buyers: 20,000+ vetted buyers with a large cash pool of over $30 billion.

Support: End-to-end guidance with a dedicated support team helping with everything from marketing packages, legal support, and post-sale support.

Business Exits sells middle-market online businesses, including many Shopify-based stores, to aggregators and strategic buyers. Their efficient process begins with a free valuation within 12 hours, followed by a 5-14 day marketing package development. The typical timeline includes 1-3 months to receive offers and 1-3 months of due diligence before contract signing. They also have connections with accountants, attorneys, and other M&A experts from whom you might need help.

10. BizBuySell

a screenshot of the BizBuySell homepage

Founded: 1996.

Best for: Best for hybrid brick-and-mortar/online Shopify stores.

Total sold: 2,399 businesses reported based on Q3 2024 figures, with an enterprise value of $2 billion.

Success fee: No upfront fees; listing fees range from $65.95 to $199.95 per month for 3, 6, or 12-month listings.(listing fees).

Vetting process: Little to no vetting (BizBuySell acts purely as a marketplace rather than a brokerage). 

Buyers: 3.5+ million monthly visitors, including individuals, business owners, and brokers.

Support: Sellers manage their listings without direct support and provide basic tools and templates.

BizBuySell is best known for catering to brick-and-mortar businesses. If you own a business that uses Shopify as your online storefront and/or offline point of sale, BizBuySell might be a good choice. They are the place to go if you’re not looking for additional help during the sales process and have your own business broker and/or attorney ready to help facilitate the sale, as they are simply a marketplace for listing businesses.

Preparing to sell your Shopify store

Proper preparation is essential before listing your store on any marketplace to maximize your sale value and ensure a smooth transition.

You can read more directly from Shopify’s help page:

If you’re considering working with a full-service broker or marketplace, certain aspects of the preparation and transfer process might be handled on your behalf, saving you time and hassle. Regardless, it’s beneficial to read through and understand the entire process.

Choosing the right place to sell your Shopify store

When selecting a platform to sell your Shopify store, consider several key factors to ensure the best possible outcome.

First, evaluate your store’s size and monthly revenue. For example, if you’re selling a store potentially worth $5 million to $10 million, Empire Flippers might be ideal, while if you’re selling a small store that might sell for $10,000 to $20,000, then a marketplace catering to smaller businesses might be best.

Think about how involved you want to be in the sale process. Some services, like OpenStore, offer a quick, hands-off approach, while brokers, such as Quiet Light, provide personalized guidance throughout. Consider also the buyer pool each platform offers – some maintain networks of pre-vetted buyers with verified funds, while others specialize in connecting sellers with institutional investors.

Commission structures vary across platforms, from tiered approaches to flat fees. While choosing the lowest-cost option is tempting, consider the value-added services each platform provides, such as valuation assistance and transaction support. For example, while Empire Flippers charges a commission and OpenStore doesn’t, selling through Empire Flippers might net you more due to a higher sale price.

Don’t hesitate to contact multiple platforms to compare their offerings. Many provide free initial consultations or valuations, allowing you to assess their expertise with your specific type of store before making a commitment. The right platform can make all the difference, not just for getting the business sold, but for favorable deal structures, and also just simply having a more pleasant and less stressful experience.

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